Top Fashion Bloggers in India

We live in the age of Social Media, and words like “Blogging”, “Blogger” come into picture daily. Many years ago, blogs started as a personal diary that people shared online, talking about their daily life, feelings or things they do. But, as time progressed, people saw an opportunity to communicate any information in a new way and hence began the beautiful world of blogging.

What is a Blog?

A blog (short for “weblog”) is an online journal or informational website displaying information in the reverse chronological order, with the latest posts appearing first. It is a platform where a writer or even a group of writers share their views on an individual subject.

Fashion Bloggers

A fashion blogger is someone who entirely relies on the content related to fashion and styling. They get affiliated with popular high-end brands to list out branded outfits on their blog and earn a good income. Secondly, fashion bloggers also experiment with their styles a lot. In this way, they garner more views and make a mark as an influencer.

A fashion blog can cover many things such as specific items of clothing and accessories, beauty tips, trends in various apparel markets, celebrity fashion choices and street fashion trends. Fashion blogs also cover fashion at all levels from the most significant fashion design houses to the smallest independent designers. Fashion blogs might include lifestyle, hair styling, footwear, recent makeup trends or anything related to looking good.

When it comes to Fashion Bloggers, not all of them write content on similar lines. Fashion bloggers write on a variety of topics, points and concepts.

Categories of fashion bloggers:

• Personal Style Bloggers: These are the most popular of them all, posting about outfits and more outfits. Some of them mix it up with a couple of shopping, decor and lifestyle-related posts.
• Street Style Bloggers: They post inspiring looks they photograph on the streets and are very popular.
• The business of Fashion / Fashion News Bloggers: They post about fashion news and also cover different topics about the financial and business type of the fashion world.
• Shopping Bloggers: They post about the latest ongoing trends and curate beautiful collages with stunning pieces. Sometimes they mix it up with personal style posts.
• Lifestyle Bloggers : They mix fashion posts with lifestyle posts, can be about family, food, travel & decor posts.
• Fashion Photography Bloggers : They post about the latest editorials, campaigns and inspirational looks around.
• General Fashion Bloggers: As the name suggests, they post all about fashion, including looks, editorials, news, trends, sometimes street style, beauty, shopping etc.

Top Fashion Bloggers in India

Fashion and beauty are one of the widest niches in the blogging industry. Let’s have a look at Top Fashion Bloggers in India and their fashion blogs that can help you to spread the word about your business and products.

1. Anshita Juneja

Anshita is one of the best fashion bloggers in India. She is the editor and founder of the blog “Vanity No Apologies”. Anshita started her blog around December 2010 and became one of the most respected and awarded beauty blogs in India, receiving more than 800,000 visits/month.

Blog: http://vanitynoapologies.com/

2. Ankita Srivastava

Ankita started her blogging journey in January 2011, while pursuing her Bachelors at IIT Bombay to share her love for makeup and beauty with the online community. After completing her engineering, she devoted full time to building Corallista as a one-stop destination for beauty lovers looking for detailed reviews, looks, and tutorials online.

Blog: http://corallista.com/

3. Kritika Khurana

Kritika has a degree in Fashion & Design from JD Institute of Fashion Technology. She is a very famous fashion blogger and also owns an e-commerce store THE HYPE and has her own label – K_Kritika.

Blog: thatbohogirl.com/

4. Aashna Shroff

Aashna is the editor and owns one of best fashion and beauty blog “the snob journal”. She also owns an online store ‘The Snob Shop’ that is an extension of her unique approach to fashion. Her blog presents the best of beauty, design and her globe-trotting ways that will inspire you to try something new and revamp your closet. She has worked with brands like Nykaa, Vero Moda, Koovs, L’oreal, Body Shop and many more.

Blog: http://thesnobjournal.com/

5. Devina Malhotra

Devina is the owner of one of the most popular fashion blogs in India. She loves to write, shop and takes food photographs. She loves reading international blogs and websites and always wondered why skinny, thin girls end up telling what a curvy woman should wear and how should they style themselves when they really don’t understand that body type! Hence, she formed GuiltyBytes.

Blog: http://www.guiltybytes.com

6. Mehak Sagar

Mehak is the founder of a hugely popular fashion blog in India ‘Peaches & Blush’. In addition, she has started a bridal online shopping business named Brides by Peaches & Blush. While many of us may be overwhelmed by handling one job, Mehak seems to thrive at juggling two demanding careers. Today Mehak is one of the top 10 fashion bloggers in India

Blog: http://www.peachesandblush.com/

7. Akansha Redhu

Akansha started her blog around 2010 as an interesting means of noting, chronicling and expressing ideas, projects, inspirations, and daydreams. Akanksha Redhu is a fashion and lifestyle blogger by day and a designer by night. Effortlessly casual is her style statement, and she insists on putting comfort over everything else. She has worked with Burberry, Vero Moda, Dior, MAC, Chanel and many other reputed brands.

Blog: http://akanksharedhu.com

8. Nikita Bhatia

Nikita Bhatia’s Instagram @theshopaholicdiaries is about everyday fashion, shopping and style. She puts up her favourite finds of affordable jewellery, accessories and clothes. From Oppo phones to Zara, her Instagram sees posts on various topics. She regularly features customized posts for curvy readers and easy on the pocket fashion.

Blog: https://www.theshopaholic-diaries.com/

9. Gia Kashyap

Gia started with Youtube in 2010 but soon shifted to blogging. She enjoys making the creatives for her blog “Giasaysthat” which has a mix of some awesome content and visuals. An entire section of the blog is dedicated to ‘Budget shopping’ (Pennywise). She has also started a small section on the site that is dedicated to providing freelance jobs for young women.

Blog: Giasaysthat.com

10. Shalini Chopra

Shalini belongs to Bangalore and owns a fashion blog named “Stylish by nature”. From a young age, she always slanted toward fashion and thus her blog name ‘Stylish By Nature’ remains true in each sense. Her blog is all about fashion, beauty, food, Bollywood and events. While she does shop at branded stores, she asks her audience not to be biassed towards them because some of the best stuff she finds is through street shopping.

Blog: http://www.stylishbynature.com/

11. Shreya

Shreya owns a fairly popular beauty blog named “beauty and the best”. Her blog features Beauty and Skincare advice, honest Product reviews, Makeup tips & tricks, Fitness secrets, latest Fashion news and everything that makes you feel confident. She has second Largest Google Plus Beauty and Fashion Community in India.

Blog: http://beautyndbest.com/

12. Rhea Gupte

Rhea’s blog “fuss” is one of the most popular blog in India. This Goa-based blogger enjoys both freestyle street photography as well as carefully orchestrated shoots. As a photographer, she takes up commissioned projects wherein she also works as a conceptualiser and creative director. Rhea also works as a creative consultant and content creator in the fashion and lifestyle segment with selected brands on a long-term basis.

Blog: http://fuss.co.in/

13. Magali Vaz

Magali Vaz of ‘Magalic.com’ has a unique personal style which pulled us towards her blog. She has always thought of fashion as a form of self-expression and loves reading about the history of fashion. Apart from being a fashion blogger, Magali is also a really good photographer and a vlogger. One must check out her Youtube channel for honest, energetic and fresh perspectives on everything related to fashion. Magali posts are about beauty, personal style, my travels, tech, food & other lifestyle content.

Blog: https://magalic.com/

14. Pallavi Ruhail

Pallavi is the editor and founder of “That Delhi Girl” a famous fashion blog read by thousands of visitors every day. She used to post random pictures of her outfit every day on Instagram when people started requesting her to start blogging and give them style tips. She has come a long way since and has started her own online Fashion, Lifestyle, Grooming, Travel and Entertainment magazine called TDG Magazine for both men and women so people don’t have to track a million other portals for the latest trends.

Blog: http://www.thatdelhigirl.com/

15. Debasree Banerjee

Deabasree has a degree in biotechnology and masters in Management. Her blog is “All She Needs”. She writes about fashion, makeup trends, skincare products and lifestyle. It is basically “all she needs” to know curated into one blog. She started her blog in September 2012 and gained success soon after. Today her blog is considered to be most influential in beauty product niche.

Blog: http://www.allsheneeds.in/

16. Parimita Chakravorty

Parimita runs a successful blog named “Mumbai Gloss”. as the name suggests all about the good and glamorous things in and around the Mumbai city. Be it events, beauty, style, fashion, celebrity style, food, restaurants, shopping, nightlife or travel to peculiar destinations.

Blog: http://mumbaigloss.in/

17. Masoom Minawala

Masoom Minawala started her blogging journey back in 2010, and she has grown to become one of the most prominent fashion bloggers in India. Her excellent business sense has additionally empowered her to grow her venture ‘Style Fiesta’ which is a fashion blog, e-commerce store and a fashion job portal all-in-one! Her blog encompasses personal outfits, inspirations, trend reports, and provides a daily low-down of what’s happening in the style circuit.

Blog: Style Fiesta

18. Aakriti Rana

Aakriti Rana started blogging after browsing through some fabulous blogs that would give her such great ideas to dress up. Her intriguing love for fashion pushed her off the edge. This Style and Beauty Blogger will surely steal your heart with some amazing outfit posts.

Blog: http://www.aakritirana.com/

19. Abhilasha

Entrepreneur Abhilasha runs ‘Looking good Feeling fab’, an excellent blog for the best of indo-western style and beauty. The blog brings joy and purpose to her life every day, and she reminds people that fashion is not only about clothes but about how it makes one feel.

Blog: http://www.lookinggoodfeelingfab.com/

20. Manvi Gandotra

Manvi Gandotra is a professional photographer and fashion writer with years of experience working with brands like GAP, French Connection, Ritu Kumar, LEE etc. She started this blog to make fashion more accessible to women and for Style Inked to be a single source of immediately useful information for her readers.

Blog: http://styleinked.com/

So this was a list of India’s Top Fashion Bloggers covering Fashion, Beauty, Lifestyle, Accessories and more. These bloggers write for themselves as well as for the business purpose, influencer marketing, brand promotions and marketing etc.